Results 11 - 20 of about 163: 
Jeanine Poggi / Ad Age:
YouTube announces “Shopping” ads, a scrollable catalog of static images, which will appear on the home feed and in search results   —  Puma among first brands to utilize new ad format  —  YouTube is introducing “Shopping” ads in time for the holiday season.
Nov 5, 2019, 1:10 PM - In context

George P. Slefo / Ad Age:
Meredith sells the remaining 60% stake in the ad tech company Viant, that it acquired when it bought Time, to Viant's co-founders who owned 40%   —  The news comes roughly two weeks after Roku said it was buying DSP Dataxu  —  Viant has acquired itself from media publishing powerhouse Meredith, the companies said Monday.
Nov 4, 2019, 8:00 AM - In context

Garett Sloane / Ad Age:
Verizon Media wins the right to sell ads for Apple News in Canada, Australia, and UK, as NBCUniversal extends an exclusive deal to sell Apple News ads in the US   —  An inside look into how media partners operate on Apple's platform  —  Apple is making changes to its news service …
Oct 18, 2019, 4:15 PM - In context

Garett Sloane / Ad Age:
Snapchat extends its skippable ads limit to three minutes from ten seconds; non-skippable six-second ads within shows now let users swipe up for related actions   —  At Advertising Week, company makes adjustments to its commercial formats  —  Snapchat is relaxing its time constraints for ads …
Sep 24, 2019, 2:05 PM - In context

David Kohl / Ad Age:
Marketers and advertisers need to support trusted, professional news media and withdraw ad dollars from platforms that enable the spread of misinformation   —  Preserving the future of reputable news outlets is the shared responsibility of both media and advertisers
Sep 24, 2019, 3:25 AM - In context

Bradley Johnson / Ad Age:
Magna forecasts US media net ad revenue to grow 4.1% to $221.6B in 2019 and 6.2% to $235.4B in 2020, expects political ad spending to generate $5B in 2020   —  IPG's Magna raises 2019 U.S. ad projection to 4.1 percent from 3.0 percent  —  What recession?  Magna just raised its ad forecasts for 2019 and 2020.
Sep 21, 2019, 4:45 PM - In context

Ann-Christine Diaz / Ad Age:
A former chief creative officer of The Martin Agency is suing Adweek, a former editor, and the anonymous Instagram account Diet Madison Avenue for defamation   —  Suit seeks $25 million; attorney says plaintiff plans to also take legal action against his former employer and parent Interpublic Group
Sep 20, 2019, 5:50 PM - In context

Anthony Crupi / Ad Age:
Nielsen: Thursday's NFL kickoff game drew a three-year ratings high for NBC, averaging 22M viewers; NBC streaming added another 627K viewers   —  Packers-Bears grudge match helps NBC scare up its biggest opening night since 2016  —  Thursday night's NFL Kickoff Game wasn't exactly one for the ages …
Sep 6, 2019, 6:45 PM - In context

Ethan Jakob Craft / Ad Age:
Study: 85% of consumers listen to a radio broadcast at least once a week; 69% of consumers listen to radio daily compared to 34% for audio streaming services   —  In the U.S., radio is still king, but podcasts and streaming services are gaining ground  —  Millennial audio consumption …
Jun 22, 2019, 10:25 AM - In context

Adrianne Pasquarelli / Ad Age:
Retailer REI is launching a quarterly print magazine in partnership with Hearst this fall and is investing $100K in local nonprofit news sites via NewsMatch   —  Retailer is working with Hearst on a new quarterly called Uncommon Path  —  No stranger to the unconventional, REI is at it again …
Jun 21, 2019, 9:45 AM - In context




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