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9:35 AM ET, March 28, 2018


 Top News: 
Peter White / Deadline:
BBC publishes annual content strategy, says it risks being “squeezed out” of the global market by competitors like Amazon and Netflix amid market consolidation  —  The BBC has warned that it risks being squeezed out of an “ever more competitive global market” …
Charles V. Bagli / New York Times:
Fair housing groups sue Facebook, saying its ad targeting tools still allow discrimination against certain groups, including disabled veterans, single mothers  —  Fair housing groups filed a lawsuit in federal court on Tuesday saying that Facebook continues to discriminate against certain groups …
Dylan Byers / CNNMoney:
Sources: Mark Zuckerberg will testify before Congress “within a matter of weeks”  —  Zuckerberg says he's open to testifying before Congress  —  After repeated calls for him to do so, Mark Zuckerberg has decided he will testify before Congress.
Shona Ghosh / Business Insider:
Facebook says Zuckerberg won't answer UK politicians' questions over data scandal, will send CTO Mike Schroepfer and chief product officer Chris Cox instead
Louise Matsakis / Wired:
Princeton University study finds 90% of affiliate marketing ads on YouTube and Pinterest are not disclosed, violating FTC guidelines  —  IF YOU SEARCH for the millennial makeup brand Glossier on YouTube, one of the first results likely to appear is from Olivia Jade, a fashion and beauty vlogger with over one million subscribers.
Daniel Holloway / Variety:
NBC has fired EVP Scot Chastain, who ran marketing for its affiliated and owned television stations, after an interval investigation into alleged misconduct  —  NBC has fired longtime affiliate-marketing chief Scot Chastain following an internal investigation into alleged misconduct by the executive.
Margaret Sullivan / Washington Post:
By attacking Parkland students, some mainstream voices on political right are adopting conspiracy mongering and bad-faith arguments from outlets like Infowars  —  Six months ago, the conservative radio host and blogger Erick Erickson wrote an opinion piece in the New York Times, inspiringly titled “How to Find Common Ground.”
Christine Schmidt / Nieman Lab:
Vox Media's new package template groups related stories and emphasizes context to drive recirculation within the site  —  With Facebook turning down the traffic firehose, it's more important than ever to convert those all one-pageview visits into two- and three-pageview visits.
Discussion: MediaShift
US TV ad spend will slip 0.5% YoY to $69.87B in 2018 and will make up less than 25% of total ad spend by 2022, while digital ads will rise 18.7% YoY to $107.30B  —  TV ad spending will continue its decline this year, according to eMarketer's latest US advertising forecast.
Discussion: Recode
Claude Solnik / Long Island Business News:
Newsday Co-Publisher Edward Bushey is leaving to join Tronc while Debby Krenek has been promoted to role of sole publisher  —  Newsday Co-publisher Edward Bushey is leaving the Melville-based publication and its affiliated properties as of April to work for Tronc, the successor to Tribune Publishing …
Eleanor Dickinson / Mumbrella Asia:
Bloomberg expands TicToc, its Twitter video news service, into Asia, with a staff of 12 journalists in Hong Kong  —  Less than three months after launching in New York, Bloomberg has expanded its 24/7 Twitter news service TicToc into Asia.  —  The business media powerhouse has strung together …
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 More News: 
Michael Safi / The Guardian:
Three journalists have been killed in India after being mowed down by cars in what their families said were deliberate attacks
 Earlier Picks: 
Joe Nocera / Bloomberg:
Heath Freeman, the 37-year-old president of Alden Global Capital, the firm which recently purchased the Boston Herald, is the Gordon Gekko of newspapers
The FBI has a report written by former British agent Christopher Steele that claims RT founder Mikhail Lesin's death was not an accident and that he was killed