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8:50 AM ET, August 9, 2010

Mediagazer

 Top News: 
Paul Farhi / Washington Post:
TBD.com making its move into the crowded market of local news  —  TBD.com — odd name, but let's move on — is a new all-local news Web site that seems to be the answer to a question that no one has really been asking: Do media-saturated Washington and its environs need yet another source …
RELATED:
Staci D. Kramer / paidContent:
Allbritton On TBD.com: 'You've Got To Have Some Staying Power'  —  When Robert Allbritton put the money and power of Allbritton Communications behind a new DC political news site in 2007, no one knew what to expect.  Sure, he had talent in Washington Post vets John Harris and Jim VandeHei …
Steve Myers / Poynter Online:
Four Key Questions that TBD Could Answer about Online News
Discussion: paidContent and eMedia Vitals
Brian Stelter / New York Times:
Renewed Interest in Financing Original Web Shows  —  LOS ANGELES — When Illeana Douglas, long active in independent film, wanted to make a show about a Hollywood actress who becomes a cog in a blue-collar wheel, she turned to the Web and to an unusual ally, Ikea.
Discussion: Mashable!
Jim Harper / Wall Street Journal:
It's Modern Trade: Web Users Get as Much as They Give  —  If you surf the web, congratulations!  You are part of the information economy.  Data gleaned from your communications and transactions grease the gears of modern commerce.  Not everyone is celebrating, of course.
Jeremy W. Peters / New York Times:
The Economist Markets to the Sophisticated  —  Its fire-engine-red logo peeks out of fashionable handbags and from the back pockets of designer jeans.  Bankers read it in first-class seats.  Hipsters read it on the subway on their way to work.  —  It's The Economist.
Discussion: Romenesko
Mike Shields / Mediaweek:
Fox News' Digital Divide  —  Dominant cable news net's site lags rival CNN.com.  Why?  —  In the cable TV news world, Fox News Channel is a force to be reckoned with.  So why does the network continually get its digital clock cleaned—by CNN, of all rivals?
Glenn Fleishman / Network World:
Interview: Author Susan Orlean on her life with the iPad  —  Orlean has been tearing up the techie side of things  —  Susan Orlean has become a geek, something that simultaneously amuses and mildly horrifies her.  Orlean has been a staff writer at The New Yorker since 1992 …
Chris Wheal:
Death reporting  —  Thank you to everyone who has chipped in about the death knock debate, privately by email and publicly through comments on my blog and others.  I think there is scope for at least a leaflet to help families in similar situations and possibly a different way of behaving by the press.
Joseph Plambeck / Media Decoder:
A Magazine Tests Neuromarketing  —  Magazines have long used focus groups to tailor their package.  New Scientist took another route for its latest issue, testing whether neuromarketing, which examines the brain's response to products and brands, could help make the magazine more appealing.
Discussion: MediaMemo
Chris Elliott / Guardian:
Open door ... on publishing the Afghan war logs  —  The readers' editor on... the moral and legal implications of publishing the war logs  —  It is an age-old journalistic dilemma: the reporter discovers information that he or she believes is in the public interest to disclose …
Chuck Ross / TVWeek.com:
Segall Hired as VP/Publisher at Company That Owns Deadline.com  —  Clearly, the biggest story about those who write about Hollywood over the past several years has been the rise of Nikki Finke and her Deadline.com.  —  Now Mail.com Media Corporation (MMC), whose portfolio includes Deadline.com …
Tim Carmody / Snarkmarket:
Unemployment Media  —  I just learned that Chris Meadows, smart writer and one of the most prolific bloggers at e-book site Teleread, was (until very recently) unemployed for sixteen months: … This resonates with me, because I've been unemployed and in need of a new laptop since the end of the summer …
Danny Sullivan / Search Engine Land:
Demand Media's IPO: The Google & SEO Aspects  —  Demand Media has filed for an IPO.  The company, known as a content farm to some, produces much of its content on sites like eHow and others in direct response to what it determines people are searching for on the web.
Discussion: CNET News
RELATED:
Peter Kafka / MediaMemo:
Inside the Numbers: How Demand Media Will Pitch a Billion Dollar IPO
Discussion: AdExchanger.com, MediaPost and Beet.TV
 
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 More News: 
INMA:
From print to digital audience engagement: why we can't sleep at night
Helge Tenno / 180360720:
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Ian Burrell / The Independent:
Faithless tune in to new way to go ‘prommercial’
Jxpaton / Digital First:
Profit Sharing, Partnerships and Putting Our Communities First
 Earlier Picks: 
Mark Brown / Epicenter:
How Google Counted The World's 129 Million Books
MG Siegler / TechCrunch:
Nicholas Negroponte: The Physical Book Is Dead In 5 Years
Chris Thilk / AdAge:
Is Hollywood Suffering From Clip Overload?
Jeffrey A. Trachtenberg / Wall Street Journal:
Mass Paperback Publisher Goes All Digital