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7:25 AM ET, March 9, 2010


 Top News: 
Jim Romenesko / Romenesko:
Variety editor: 'It doesn't make economic sense to have full-time reviewers'  —  Subject: internal memo, for Variety editorial staff only  —  Change is always scary, and at Variety, we have had a lot of changes in the past few years.  But change is not always bad.  —  We are making further changes in the newsroom.
Discussion: The Hot Blog and LA Observed
Michael Cieply / Media Decoder:
Variety Lets Go of 2 of Its Top Critics  —  Neil Stiles, the president of Variety, said the entertainment industry trade paper was cutting from its staff two of its most prominent writers — the film reviewer Todd McCarthy and the theater critic David Rooney.
Discussion: The Wrap, Variety and New York Magazine
LAT Blogs / The Big Picture:
Variety lays an egg: Is firing its critics really ‘economic reality’?  —  In showbiz, timing is everything.  It could hardly be a coincidence that the morning after Oscar season mercifully came to a close, Variety laid off its two best-known critics, longtime chief film critic Todd McCarthy and chief theater critic David Rooney.
Discussion: 24 Frames
Thompson on Hollywood:
Variety Cuts Its Life's Blood: Critics McCarthy and Rooney  —  At Saturday's HBO Oscar party, I enjoyed dishing about the upcoming Cannes line-up with Todd McCarthy, Variety's long-time film critic, who is the paper's biggest star and the main reason readers all over the world read the august trade.
Megan McCarthy / Mediagazer News:
Introducing Mediagazer  —  Mediagazer presents the day's must read media news on a single page.  —  The media business is in tumult: from the production side to the distribution side, new technologies are upending the industry.  What do news organizations need to do to survive?  Will books become extinct?
Peter Kafka / MediaMemo:
Yet Another Media Aggregation Site?  Yup. …
Damon Kiesow / Mobile Media:
New York Times to spin off Book Review for e-readers  —  The New York Times is planning to offer its Book Review as a separate digital e-reader product, disaggregated from the rest of the Times content on the mobile devices, according to James Dunn, director of marketing for The New York Times.
Martin Langeveld / News after Newspapers:
iPad strategies for publishers  —  This is a white paper based on and expanded from my earlier post on the same topic, prepared for the Digital Publishing Alliance meeting at the Reynolds Journalism Institute at the University of Missouri, Columbia, Missouri on March 7-9, 2010
Discussion: TeleRead, Poynter and RJI
Nicholas White / Style Watch:
Betty White Confirms She'll Appear on Saturday Night Live  —  Betty White fans, your prayers have been answered.  The former Golden Girl will appear on Saturday Night Live in the near future, she confirmed to PEOPLE at Elton John's annual Oscars viewing party on Sunday night.
Mike Masnick / Techdirt:
Don't Blame Your Community: Ad Blocking Is Not Killing Any Sites  —  Every so often we hear about a random blog or website that freaks out and claims that ad blockers are “stealing” or somehow damaging websites.  But it's quite a surprise to see a similar argument from a site like Ars Technica …
Ryan Tate / Gawker:
Inside the Low-Paying Cheezburger Empire  —  Ben Huh's media startup is focused on LOLcats and other internet animal memes.  Things are less cute behind the scenes, where underpaid and overworked humans lurk, according to several company veterans who answered our recent request for information.
Discussion: TechFlash and broadstuff
Oliver Willis / Media Matters for America:
Glenn Beck advertiser offers “survival seeds” as defense against “emerging totalitarianism”  —  With all the companies that have pulled their advertising from Glenn Beck, it's understandable that many of those still advertising with him aren't exactly blue-chip enterprises.
Elizabeth Jensen / New York Times:
For Web and Public TV, Brief Films That Dramatize Issues  —  ITVS is best known for its financing of documentaries, many of which appear on PBS's “Independent Lens” series.  But beginning on Monday, the organization will present a series of brief, fictional films that cast social issues into the future …
Discussion: WebNewser
Tricia Duryee / paidContent:
CBS Adds Live 3G Streaming To March Madness App; Charges $9.99  —  No need to duck out of work early, now you can watch March Madness games live over your iPhone, and for the first time—anywhere over AT&T's 3G network.  —  The application, which is expected to be available Monday on iTunes …
Discussion: WebNewser
Dorian Benkoil / PoynterOnline:
Can Ad Networks & Exchanges Help Increase Ad Prices (Instead of Driving Them Down)?  —  It's generally said that advertising networks and exchanges push down the price of advertising on the Web, making it harder for publishers to get top dollar and support quality editorial products.
Marshall's Curated FabulousNess:
Tech startups, exclusivity and our competitors (some thoughts)  —  What do Quora, & now SnapGroups have in common?  They are 3  —  HUGE startup stories *ignored* by TechCrunch, AllThingsD and Mashable  —  after RWW broke them.  I can't think of any reason other than that
Discussion: Scripting News and ReadWriteWeb
Stan Schroeder / Mashable!:
Tumblr Hits Major Milestones, Plans to Start Generating Revenue  —  Tumblr, one of the simplest blogging platforms around, is doing really well.  Situated between WordPress, which requires a bit more effort to create and organize content, and Twitter, which requires almost no effort …
The Official Google Blog:
Statistics for a changing world: Google Public Data Explorer in Labs  —  Last year, we released a public data search feature that enables people to quickly find useful statistics in search.  More recently, we expanded this service to include information from the World Bank, such as population data for every region in the world.
Kerry Lauerman / Salon:
The story behind Oscar's “Kanye moment”  —  We talk to the two filmmakers whose personal fight became one of the ceremony's weirdest moments … People are already saying you “pulled a Kanye.”  What happened?  —  BURKETT: What happened was the director and I had a bad difference …
Liz Shannon Miller / NewTeeVee:
Will Felicia Day's Online Success Transfer Offline?  —  Photo by The Bui Bros. (  —  Ah, the Sci-Fi Channel original movie.  Even the channel's recent name change to SyFy can't keep Saturday nights from being must-see TV for B-movie fans who like their snakes mega-sized and their spiders on ice.
Discussion: TVbytheNumbers
Adalian / The Wrap:
Ratings: Oscars Most-Watched Since 2005  —  Sunday's Oscar cast attracted 41.3 million viewers, the best since 2005 and a roughly 15 percent gain from 2009's show.  —  That's according to fast national, time zone-adjusted ratings from Nielsen.  It's a two-year up-trend for the Oscars, which last year averaged 36.3 million viewers.
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 More News: 
Paul Bond / Hollywood Reporter:
News Corp. plays harder to get
Editor and Publisher:
‘Dodge City Daily Globe’ Reporter Who Testified in Murder Case Gets Fired
Paul Boutin / VentureBeat:
Seattle's Questionland builds Q&A community around popular alt.weekly The Stranger
Carolyn Kellogg / Los Angeles Times:
Book tour? More like a safari
Nicholas Carlson / Silicon Alley Insider:
The Real Reason AOL Can't Spend More Than $100 Million On An Acquisition (AOL)
Joe Strupp / Media Matters for America:
Is the pressure getting to Newsday?
Toni Fitzgerald / Media Life Magazine:
With Games, NBC wins February sweeps
Discussion: Media Buyer Planner
 Earlier Picks: 
Danny Jacobs / Maryland Daily Record:
Pushing for press access for bloggers
Greg Bensinger / Bloomberg:
Online Ad Spending to Surpass Print in U.S. This Year
Ian Mundell / Variety:
Fox sets up base in Abu Dhabi
Dan Le Batard /
Anything goes in gossip world of ‘journalism’
Discussion: The Big Lead
Stephanie Clifford / New York Times:
At 10 Years, A Magazine Finds Time To Celebrate
Paul Boutin / VentureBeat:
The New York Times is hiring 12 techies and a social media whiz
Discussion: NYConvergence
Howard Kurtz / Washington Post:
In lean times, TV reporters must be jacks of all trades
Discussion: TVNewser and